Did you know Billboards have the highest reach amongst OOH advertising types with 80 percent of people able to recall the ads compared to 58 percent of people remembering ads they saw online or on a smartphone?
OOH advertising, also known as out-of-home advertising, is a highly efficient offline marketing method that is often used to supplement and drive internet marketing operations. A strong out-of-home campaign that is part of a bigger, comprehensive marketing strategy can help your business reach a multitude of potential new customers.
There are numerous means to advertise a brand and business today, with social media on the increase and digital marketing taking over. With the internet and traditional advertising, it is no surprise that businesses struggle to choose the best strategy to spend their advertising budget. Outdoor advertising is an alternative that many people overlook, especially in this day and age.
When running a business, advertising can make or break your success. The Uncommon experience considers its clients as partners and the importance of Return on investment of every coin funded.
Marketing is dynamic, thus the need to adopt modern, and a specific targeted advertising channel; This can be achieved through a targeted OOH campaign.